

Discover the Collection
Your ritual, beautifully considered
Discover rich textures, evocative scents, and daily essentials created to be seen, touched, and treasured.

Hair Removal Cream
Aloe Vera / Shea Butter / Green Tea

Hair Oil
Coconut / Castor / Argan

Body Lotion
Shea Butter / Cocoa Butter / Baobab

Hand Wash
Lemon / Aloe & Honey / Lavender

Shower Gel
Shea & Coconut / Tropical Fruit / Antibacterial Fresh

Body Scrub
Sugar & Shea / Coffee & Coconut / Charcoal & Clay
Our Heritage
“Al Fakhr” means pride — the feeling that transforms an everyday ritual into something worthy of remembrance.
DISCOVER OUR STORYArabian soul · Indian craft
Beauty without compromise
Time-honoured ingredients meet exacting formulation science. Sidr honey, black seed, argan, oud, and mineral-rich salts become sensorial care designed for modern life.
Where We Operate
Three markets. One standard.
United Arab Emirates
$3.29BPersonal Care Market 2025Our primary market. UAE's cosmetics sector grows at 6.05% CAGR through 2031. We target the mid-premium wholesale channel: pharmacies, hypermarkets, and beauty retailers. Full ESMA / ECAS and Dubai Municipality (Montaji) registration pathway.
Sultanate of Oman
$580MEst. Personal Care Market 2025A natural extension of UAE distribution. Oman's regulated personal care market mirrors UAE registration requirements with fewer registrants, creating first-mover advantage in the mid-premium segment for Arabian-heritage brands.
Nigeria & West Africa
$9.1BSub-Saharan Personal Care 2025Africa's fastest-growing personal care market. We enter with market-specific formulations — coffee & coconut scrubs, shea-forward lotions — and fragrance profiles tuned to West African preferences.
B2B Wholesale
Partner with Al Fakhr
We build enduring distributor relationships through dependable manufacturing, market-ready ranges, and responsive commercial support.





